On today’s edition of our business podcast, we sat down with Steve Kessler. He shared his insights on building a successful business in the travel voucher industry and shared tips and tricks on how to navigate the competitive market. With over 20 years of experience in the industry, Steve has worked with numerous companies across the nation and has built a thriving business with his company, Sunrise Premiums. He shared stories about his journey as an entrepreneur, including his decision to leave the restaurant industry and start his own venture. Steve also discussed the challenges he faced along the way and the lessons he learned, offering valuable insights for aspiring entrepreneurs.
This Episode's Highlights
- Insourcing vs Outsourcing: Steve discusses the pros and cons of both approaches and shares his experiences with each in the travel voucher industry.
- Getting bigger franchises on board with your ideas: Steve shares his strategies for persuading larger companies to partner with his business and implement his innovative ideas.
- New tech that has helped evolve his company: Steve talks about the latest technology and tools that have helped him stay ahead of the competition and drive growth for Sunrise Premium
- The key to longevity in industries such as Steve’s
Takeaways/Advice:
- Overcoming hard times: Steve emphasizes the importance of a strong team and fostering a positive work environment, where employees feel like they are working with him, not for him.
- Teamwork: Steve stresses the value of collaboration and encourages entrepreneurs to build a strong support system to weather the storms that come with running a business.
- Listening to others: Steve admits that he has learned to listen to others more and not dismiss potential opportunities out of hand.
- Positive attitude: Steve credits his positive attitude and belief in his product for helping him weather tough times and keep moving forward.
- Personal belief in product: Steve emphasizes the importance of a personal connection to the product or service being offered, rather than just focusing on financial gain.
Memorable Quote:
If you are looking to boost sales and fundraising, consider offering travel incentives and vacation packages. These can help convert prospective clients into loyal, happy customers, drive traffic to your website, and keep your staff satisfied. Steve’s company, Sunrise Premiums can help you increase brand awareness, leads, and productivity through sales incentive programs for employees or advertising campaigns with travel vouchers.
* ZERO BBB complaints in 23 years of business *