Michael Ricchio of MAR Health and Performance: Building a Community-Driven Fitness Business That Thrives Beyond the Gym
Michael Ricchio is the owner of MAR Health and Performance, a 6,000-square-foot fitness facility just outside Chicago, Illinois. With a focus on community, mindset, and real-world habit change, Michael is creating a fitness experience that goes far beyond the gym floor. His journey from corporate fitness to entrepreneurship—navigating a global pandemic just months after opening—shows how passion and grit can build a thriving business.
This Episode's Highlights
- Build a Business You Believe In: Michael’s success stems from his passion for fitness and his commitment to helping people transform their lives.
- Focus on Current Clients: During tough times like the pandemic, his loyalty to his existing members helped sustain the business.
- Habits Over Workouts: MAR’s upcoming virtual program emphasizes daily habits and lifestyle changes, not just exercise routines.
- Small Things Matter: From remembering client birthdays to keeping a spotless gym, it’s the little touches that build loyalty.
- Tech Meets Health: The future of fitness lies in early health data tracking, bridging the gap between trainers and medical professionals.
Want to hear Michael’s full story and learn how he’s creating a fitness community that feels like family? Watch the full Clicks & Bricks episode at: https://www.youtube.com/watch?v=2hA-mEgr1zI
Memorable Quote:
Focus on your health and everything else becomes just a little bit easier.