Niki Dealey, Dealey Media International — Advisory-First Marketing Powered by AI
Niki Dealey is the President & Founder of Dealey Media International, a major media and digital marketing firm serving small businesses nationwide (and overseas). A self-taught, 15+ year veteran, Niki blends affordable execution with advisory-level strategy—matching each client’s objectives, budget, and deadlines to tools that actually move the needle.
From proprietary AI and geotargeting to mobile apps built for Main Street, Niki’s mission is simple: increase revenue and lower expenses for small businesses—without cookie-cutter packages or waste.
Top 5 Takeaways from the Episode:
Advisory over “packages.” Niki leads with goals, timelines, and differentiation—then tailors the solution, instead of forcing A/B/C plans.
Proprietary AI growth stack. Her team built an in-house platform with push notifications, loyalty, and geotargeting—often replacing coupon mailers and third-party ad apps while giving owners an on-demand dashboard.
Exclusivity that protects locals. For geotargeted campaigns (think: the pizza shop example), Dealey Media partners with only one business per area to avoid conflicts.
Mobile apps made attainable. Full iOS + Android small-business apps for about $7,000—plus enterprise-grade custom builds when needed.
Resilience & self-care in business. Niki candidly shares navigating profound personal loss, healing through faith, family, support groups, and masterminds—and reclaiming health (down 75 lbs and counting).
Watch the full episode now on YouTube: https://www.youtube.com/watch?v=j3S34iyvUKY
Memorable Quote:
“I want to know your objective, your budget, your deadline—and what makes you different.”