Episode #118: IYLIA – Layla-Joy
Guest Spotlight: Layla-Joy Williams, Founder & CEO of IYLIA — From Footwear to Fine Wine Layla-Joy Williams is a creative powerhouse and the founder of IYLIA, a brand that began in the world of women’s luxury footwear and has since expanded into the adult beverage industry. With a background in industrial design and years of experience at top fashion brands like Nine West and Michael Kors, Layla-Joy has transformed her entrepreneurial drive into two thriving product lines. In this episode, she shares her journey from designing shoes in Spain to creating clean, high-quality wines that reflect her passion for craftsmanship and detail. This Episode’s Highlights From Footwear to Fine Wine: Layla-Joy transitioned from designing high-end shoes to producing Spanish wines when the pandemic disrupted global manufacturing. Pandemic Pivot: Stuck in Spain during COVID-19 lockdowns, she turned her energy toward learning the wine business from the ground up—right in the heart of Spanish wine country. Why Spanish Wine? She believes Spanish raw products offer superior quality and consistency compared to their Italian and French counterparts. Mindset for Success: Layla-Joy attributes her entrepreneurial growth to kindness and respect—treating everyone from servers to executives with equal dignity. Healthier Wine Habits: Her top tips to avoid wine hangovers? Stay hydrated, eat starchy foods, and get plenty of rest. Watch the full episode to hear Layla-Joy’s inspiring pivot story and business advice: https://www.youtube.com/watch?v=99FVveuXBN8&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=6 Memorable Quote: It’s important for you to be as respectful to the person that’s serving you food as the person who’s the executive at the company. Want to be a Guest on our Show? Apply Now Connect with Layla-Joy Facebook Linkedin Instagram