Episode #164: Crystal Lily Creative – Crystal

Guest Profile: Crystal Whittaker of Crystal Lily Creative — Championing Authentic Inclusion Through Branding Crystal Whittaker is the founder of Crystal Lily Creative, an inclusive branding consultancy built from the ground up with heart, purpose, and a powerful mission. After leaving the rigidity of corporate America, Crystal followed her passion for storytelling and social equity—first through photography, and eventually through guiding values-driven brands to show up authentically and inclusively. Her work empowers coaches, creatives, and conscious companies to lead with intention and create spaces that truly welcome everyone. 5 Key Takeaways from Crystal’s Episode: From Burnout to Breakthrough: Crystal left her corporate career feeling disconnected and soul-sucked—pivoting to a photography business that eventually morphed into a purpose-led branding consultancy. Inclusion is More Than a Buzzword: She educates businesses on real, values-based inclusion—not just performative marketing—helping leaders infuse DEI into their brand DNA. Equity ≠ Equality: Crystal gives a powerful explanation of the difference between equity and equality in business, emphasizing fairness over sameness. Mental Health Matters: Crystal opens up about her battle with situational depression and how having a support system, therapy, and mindfulness practices helped her heal and thrive. Simple Steps to Inclusive Language: From using team-based language to sharing your pronouns, Crystal shares actionable ways leaders can foster belonging through everyday communication. Don’t miss this deeply human and eye-opening conversation with Crystal Whittaker on Episode 164 of Clicks & Bricks Podcast. Watch the full episode now on YouTube: https://www.youtube.com/watch?v=RqYeIAettZQ Memorable Quote: “You are not required to be productive in order to have value. Take care of yourself first and foremost.” Want to be a Guest on our Show? Apply Now Connect with Crystal Facebook Linkedin Globe Instagram
Episode #155: Janine Just & Claudine

Tania Khazaal (Tanya the Herbalist), CEO of Your Life Tania Khazaal—better known as Tanya the Herbalist—is a coach, creator, and community builder helping people reclaim health, purpose, and agency. After witnessing her mother’s decline on pharmaceuticals, Tania dove into herbalism, rebuilt her own well-being, and transformed a tea side-hustle into a seven-figure, mission-driven brand. Today, through CEO of Your Life and her She’s Empowered community, she champions faith, emotional resilience, and practical daily habits that create lasting change. In this episode, Tania shares how she shifted from corporate life and basement tea packing to digital products, courses, and coaching—while keeping her compass set on faith, family, and service. Her framework centers on four pillars (inner world/spirituality, lifestyle & well-being, relationships, and vision/legacy) and a deceptively simple cadence: 18 minutes a day. Top Takeaways From crisis to calling: Her mother’s health battle sparked a deep dive into herbalism and holistic healing, leading to a purpose-led business. Product → platform: Moving from physical teas to ebooks, funnels, and courses unlocked scale and financial freedom. Four-pillar operating system: Inner world (faith), health, relationships, and vision—progress across all four creates durable happiness. Relationships matter: She spotlights estrangement as a “silent epidemic” and teaches emotional regulation over cut-off culture. 18 minutes a day: Small, daily commitments compound to ~100 hours/year—enough to change your health, business, and life. Ready to be the CEO of your life? Watch the full episode on YouTube: https://www.youtube.com/watch?v=42QHMV4EYW0 (search: “Clicks and Bricks Tanya the Herbalist”) Memorable Quote: “You can literally change your entire life in 10 years with 18 minutes a day.” Want to be a Guest on our Show? Apply Now Connect with Tania Linkedin Instagram Facebook