Episode #119: Nice-Pak – Nevin

Nevin Aurora of Nice-Pak: Marketing Leadership at a Billion-Dollar Wipes Empire Nevin Aurora, Marketing Lead for Household Wipes at Nice-Pak, joins Clicks & Bricks to share how a third-generation, family-owned company built a global footprint in the wipes industry. As the leader of a billion-dollar portfolio, Nevin breaks down practical marketing strategies and explains why staying fast, nimble, and consumer-focused is critical in today’s rapidly changing world. This Episode’s Highlights Wipes Are Everywhere: Nice-Pak manufactures household wipes for major retailers like Costco’s Kirkland and Walmart’s Equate—products most people use without even knowing it. Know Your Consumer Deeply: Nevin emphasizes building detailed customer personas to craft messaging and products that meet real consumer needs. Speed Wins: Whether it’s a pandemic or market shift, companies that move fast and adapt quickly capture the opportunity—those that don’t, miss out. Focus Before Patents: Instead of fixating on patents, get your product to market quickly, learn from real-world feedback, and refine as you go. Personalization Is the Future: As consumers demand more tailored solutions, companies must evolve to offer customizable products and experiences. Watch the full episode of Clicks & Bricks to hear Nevin’s practical advice on scaling product marketing and staying ahead of your competition. Check it out now at https://www.youtube.com/watch?v=LUOrq2YoOXw&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=53 Memorable Quote: Your ability to adapt and respond creates either an opportunity—or you completely miss the marketplace. Want to be a Guest on our Show? Apply Now Connect with Nevin Facebook Linkedin Globe X-twitter
Episode #118: IYLIA – Layla-Joy

Guest Spotlight: Layla-Joy Williams, Founder & CEO of IYLIA — From Footwear to Fine Wine Layla-Joy Williams is a creative powerhouse and the founder of IYLIA, a brand that began in the world of women’s luxury footwear and has since expanded into the adult beverage industry. With a background in industrial design and years of experience at top fashion brands like Nine West and Michael Kors, Layla-Joy has transformed her entrepreneurial drive into two thriving product lines. In this episode, she shares her journey from designing shoes in Spain to creating clean, high-quality wines that reflect her passion for craftsmanship and detail. This Episode’s Highlights From Footwear to Fine Wine: Layla-Joy transitioned from designing high-end shoes to producing Spanish wines when the pandemic disrupted global manufacturing. Pandemic Pivot: Stuck in Spain during COVID-19 lockdowns, she turned her energy toward learning the wine business from the ground up—right in the heart of Spanish wine country. Why Spanish Wine? She believes Spanish raw products offer superior quality and consistency compared to their Italian and French counterparts. Mindset for Success: Layla-Joy attributes her entrepreneurial growth to kindness and respect—treating everyone from servers to executives with equal dignity. Healthier Wine Habits: Her top tips to avoid wine hangovers? Stay hydrated, eat starchy foods, and get plenty of rest. Watch the full episode to hear Layla-Joy’s inspiring pivot story and business advice: https://www.youtube.com/watch?v=99FVveuXBN8&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=6 Memorable Quote: It’s important for you to be as respectful to the person that’s serving you food as the person who’s the executive at the company. Want to be a Guest on our Show? Apply Now Connect with Layla-Joy Facebook Linkedin Instagram
Episode #117: Stradea – Hugo Gatsby

Hugo Gatsby of Stradea: Turning Adversity Into Entrepreneurial Success Through Behavioral Science Web Design Hugo Gatsby is the founder of Stradea Design Labs, a web design company rooted in behavioral science. Diagnosed as non-verbal autistic until the age of 12, Hugo’s journey into entrepreneurship came later in life, but his impact has been nothing short of inspiring. With a strong focus on mindset, branding, and leading with purpose, Hugo helps small businesses build smarter, more impactful websites. This Episode’s Highlights Tell Your Brand Story: Hugo shares how weaving your personal story into your brand creates connection and trust. Mentorship Matters: He emphasizes the importance of finding a mentor to help you navigate the entrepreneurial journey. Fail Forward: Hugo embraces failure as a learning opportunity and encourages others to keep moving ahead despite setbacks. Optimize Your Website: He outlines three critical things every business owner should do to make their website effective. Lead with Purpose: Hugo believes in teaching others to lead and inspiring them to stay, creating a positive ripple effect in business and life. Don’t miss Hugo Gatsby’s incredible story of resilience and growth. Watch the full Clicks & Bricks Podcast episode on YouTube: https://www.youtube.com/watch?v=h9UM_4WjeUc&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=51 Memorable Quote: I fail a lot—but I fail forward every time. Want to be a Guest on our Show? Apply Now Connect with Hugo Facebook Linkedin Instagram
Episode #112: Texas Business Broker – Mike Feindmen

Mike Feinman of Texas Business Brokers: Mastering the Art of Buying & Selling Businesses Mike Feinman, Managing Partner at Texas Business Brokers, joins the Clicks & Bricks Podcast to break down what it really takes to minimize risk when buying or selling a business. With decades of hands-on leadership experience across the restaurant, fitness, and jewelry industries, Mike has helped countless entrepreneurs navigate complex deals—and build businesses that last. https://www.youtube.com/watch?v=t7SfcGkBIjA This Episode’s Highlights Buying an existing business reduces risk compared to starting from scratch—if you do your homework. Understand whether a business is truly absentee-owned or still dependent on the seller’s day-to-day involvement. Asset purchases are safer than buying a company’s entire legal entity (LLC), reducing liability risks. The seller’s involvement post-sale should be limited to transition and training, not daily operations. Never underestimate the value of a strong attorney and clear personal guarantees to protect your investment. Catch the full conversation and hear more of Mike’s tips on managing business acquisitions the smart way. Watch now on YouTube: https://www.youtube.com/watch?v=t7SfcGkBIjA Memorable Quote: You never buy a business high—you always want to buy a business with opportunity. Want to be a Guest on our Show? Apply Now Connect with Mike Linkedin Globe
Episode #109: CrossFit 43 North – Clayton Borah

Clayton Borah of CrossFit 43 North: Making Fitness Accessible for Every Body Clayton Borah, founder of CrossFit 43 North in Nampa, Idaho, joined the Clicks & Bricks Podcast to share how he’s redefining CrossFit for the everyday person. With a background in graphic design and a heart for helping people, Clayton turned his passion for fitness into a thriving, inclusive gym community. His story is one of grit, resilience, and slow-but-steady growth driven by real human connection and long-term vision. https://www.youtube.com/watch?v=b5O-VNHElp4&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=44 This Episode’s Highlights Inclusive Fitness for All: Clayton built CrossFit 43 North to help everyday people—not just elite athletes—experience the benefits of CrossFit without intimidation. Mindset Matters: His coaching focuses on building sustainable habits and a “low trajectory to a distant horizon” rather than chasing quick wins. Personal Training First: Every new member starts with one-on-one training to build confidence and reduce the risk of injury. Authentic Branding: The name “43 North” reflects the local geography and reinforces the gym’s unique, community-based story. The Power of Mentorship: Clayton credits much of his business growth to hiring a coach and humbly learning how to scale the right way. Want to hear Clayton’s full entrepreneurial journey and his practical advice for gym owners and business leaders? Watch the full episode now at https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: The habit is the goal—make training part of your life, not just a temporary fix. Want to be a Guest on our Show? Apply Now Connect with Clayton Facebook Linkedin Globe Instagram
Episode #106: WTS Enterprises – Josh Fonger

Josh Fonger of WTS Enterprises: Mastering the Systems Mindset for Scalable Business Growth Josh Fonger, CEO and Founder of WTS Enterprises, is on a mission to help entrepreneurs escape the chaos of daily operations by implementing proven systems. As the global licensee of the Work the System method, Josh trains and certifies consultants worldwide, helping businesses scale while freeing owners from burnout and overwhelm. His entrepreneurial journey and practical approach to systems thinking are transforming small businesses into scalable, repeatable, and resilient companies. https://www.youtube.com/watch?v=Uqm7bdbIGjw&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=41 This Episode’s Highlights The Work the System method teaches entrepreneurs how to create repeatable working procedures, shifting them from reactive problem-solvers to proactive business leaders. True business scalability comes from a “systems mindset,” where owners view their company as a collection of separate, improvable systems. Empowering employees through a bottom-up approach leads to engaged teams who help refine and improve business processes. Overcoming adversity requires separating your personal identity from your job title—Josh shared his own journey from laid-off architect to global business coach. Sustainable growth isn’t about working more hours; it’s about working smarter, systemizing your processes, and reinvesting your time into what matters most. Watch the full episode with Josh Fonger and learn how to build systems that free up your time and grow your business: https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: If you’re only building a business that works for you, you’re thinking too small. Want to be a Guest on our Show? Apply Now Connect with Josh Facebook Linkedin Globe Instagram
Episode #102: Vision Paradox – Emeroy Bernardo

Emeroy Bernardo of Vision Paradox: Crafting Stories that Drive Business Growth On Episode 102 of Clicks & Bricks, we welcomed Emeroy Bernardo, CEO and founder of Vision Paradox, a digital agency specializing in creative storytelling for brands. With a background in animation for blockbuster films and video games, Emeroy now helps businesses craft engaging social media content that drives real-world results. His insights on mindset, fear-setting, and social media strategies are a must-hear for any entrepreneur navigating today’s digital landscape. https://www.youtube.com/watch?v=8RmQBkHFgjQ&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=38 This Episode’s Highlights Creative Storytelling Is Essential: Brands that underestimate creative storytelling struggle with engagement and ad performance. Facebook & Instagram Still Work—If Used Right: Despite platform changes, Facebook funnels remain powerful for lead capture, retargeting, and audience building. Simple TikTok & Reels Hacks: Use trending sounds with behind-the-scenes business clips—no dancing required—to tap into the attention economy. Conquer Fear Through Preparation: Emeroy uses “fear setting” (from Tim Ferriss) to identify worst-case scenarios and develop action plans for overcoming them. Automate & Document: Creating SOPs and automating processes frees up time for creativity and growth. Don’t miss this powerful conversation on mindset, marketing, and overcoming obstacles. Watch the full episode on YouTube: https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: Once you identify fear and give it a name, you can conquer it. Want to be a Guest on our Show? Apply Now Connect with Emeroy Facebook Linkedin Youtube Instagram
Episode #101: BeeHex – Ben Feltner

Ben Feltner of BeeHex: 3D Printing the Future of Food, from NASA Missions to Grocery Stores Meet Ben Feltner, Co-Founder and CEO of BeeHex, the cutting-edge company that’s taking 3D printing from outer space to your local bakery. Ben’s journey—from a law student and baseball player to the frontlines of food automation—proves that grit, innovation, and a little bit of humor can turn any challenge into opportunity. BeeHex, a NASA spin-off, is revolutionizing food production with its automated bakery equipment and space-ready meal printers, creating personalized nutrition for astronauts and earthlings alike. https://www.youtube.com/watch?v=BE3wfehvaxc&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=37 Episode Takeaways: NASA to Neighborhood Bakeries: BeeHex started as a NASA deep space food project, now creating automated cake decorators for grocery stores. Resilience Pays Off: Ben’s first product—a quirky fitness tool—landed on Jay Leno and Jimmy Kimmel, teaching him the power of perseverance. Personalized Nutrition: BeeHex is pioneering 3D-printed meals tailored to individual health needs, winning NASA’s Deep Space Food Challenge. Leadership Through Transparency: Ben emphasizes open communication and a fun work culture to keep his team motivated through adversity. Future Vision: He predicts a world where VR and food science combine to make spinach taste like a Snickers bar—no guilt required. Ready to see the future of food in action? Watch the full episode on YouTube: https://www.youtube.com/watch?v=2hA-mEgr1zI/a> Memorable Quote: “If you can make things happen and people find out about it, that’s one of the most satisfying parts of creating something from scratch.” — Ben Feltner Want to be a Guest on our Show? Apply Now Connect with Ben Linkedin
Episode #100: Freedom Mastery – Patrick Lerouge

Patrick Lerouge of Freedom Mastery: Rewiring Mindset & Body for Business Success Patrick Lerouge is the founder of the Freedom Mastery Experience, a program designed to help entrepreneurs and high performers break through mental and physical barriers by rewiring their subconscious patterns. With over two decades of experience, Patrick teaches leaders how to overcome limiting childhood stories, optimize their mind and body, and create sustainable success. His practical approach to mindset, adversity, and generational learning equips business owners to thrive in the toughest moments. https://www.youtube.com/watch?v=tXkWECodC7I&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=36 This Episode’s Highlights Master Your Mindset: Patrick explains that real change comes from rewiring your “hardware,” not just applying new “software.” Generational Learning Shapes Us: Many of our habits and beliefs are inherited, and recognizing this is key to overcoming mental blocks. Handle Adversity Like a Pro: Patrick shares his $40K mistake and COVID-19 pivot story, showing how self-awareness helped him bounce back stronger. Know Your “Why” and “What”: Success starts with deep clarity on who you are and what you truly want, not just what you think will make money. Stay Present to Accelerate Growth: Whether in business or personal health, staying present allows you to break free from autopilot and create real results. Don’t miss this power-packed 100th episode! Watch the full interview on YouTube: https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: Pain is just weakness leaving your body. Build a relationship with it, and you’ll grow stronger every time. Want to be a Guest on our Show? Apply Now Connect with Patrick Instagram Linkedin Globe
Episode #99: Speaker, author, and performance artist – Ari Gronich

Ari Gronich of Achieve Health USA: Turning Life-Threatening Adversity Into a Lifelong Mission of Healing and Performance Ari Gronich, founder of Achieve Health USA and host of the “Create a New Tomorrow” podcast, has dedicated his life to optimizing health and human performance. After surviving an anaphylactic shock at 18, Ari found his calling in holistic wellness, functional medicine, and performance therapy—empowering individuals and companies to live healthier, more productive lives. https://www.youtube.com/watch?v=nSxDNsLwgKM&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=35 This Episode’s Highlights At just 18 years old, Ari’s near-death experience inspired his lifelong mission to heal and help others optimize their health. He founded some of the country’s earliest corporate wellness programs at companies like Intel, Nike, and Tektronix—before wellness was mainstream. Ari emphasizes shifting healthcare incentives from treatment quantity to real-world health results. His approach to adversity? Ask yourself, “What’s my next best step?”—then clear your mind and wait for the answer. He believes technology like AI and nanotech will revolutionize healthcare and marketing—but warns of the potential downsides if we lose human connection. Watch the full conversation to hear how Ari redefines healing, entrepreneurship, and personal growth. Check it out on YouTube here: https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: If you’re alive, you’re not done. Want to be a Guest on our Show? Apply Now Connect with Ari Facebook Instagram Linkedin Globe