Episode #110: Ironwood Wellness – Kerry Streach

Kerry Steach of Ironwood Wellness: Turning Pain into Purpose and Building a Wellness Community in St. Louis Kerry Steach, founder and owner of Ironwood Wellness, brings a personal story of resilience to the world of fitness and wellness coaching. After overcoming debilitating chronic back pain, Kerry built a business focused on helping others move better, feel better, and live with energy. His leadership mindset and practical approach to combining in-person and virtual training make him a standout in the fitness entrepreneur space. https://www.youtube.com/watch?v=j9Ctj5HNbmY&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=45 This Episode’s Highlights Kerry’s personal struggle with chronic back pain inspired his career shift from corporate banking to wellness coaching. Ironwood Wellness offers both in-person training at its Webster Groves location and virtual sessions for clients anywhere. Leadership, according to Kerry, is all about “walking the talk” and setting an example for your team and clients. The COVID-19 pandemic taught Kerry the value of hybrid fitness models, blending technology with human connection. He believes the future of wellness relies on getting people “out of the box”—meaning more movement, less screen time. Catch Kerry Steach’s full entrepreneurial journey on YouTube: https://www.youtube.com/watch?v=%5BINSERT_VIDEO_ID_HERE Memorable Quote: Leadership is about walking the talk—if I’m asking my clients to do something, I better be doing it myself. Want to be a Guest on our Show? Apply Now
Episode #109: CrossFit 43 North – Clayton Borah

Clayton Borah of CrossFit 43 North: Making Fitness Accessible for Every Body Clayton Borah, founder of CrossFit 43 North in Nampa, Idaho, joined the Clicks & Bricks Podcast to share how he’s redefining CrossFit for the everyday person. With a background in graphic design and a heart for helping people, Clayton turned his passion for fitness into a thriving, inclusive gym community. His story is one of grit, resilience, and slow-but-steady growth driven by real human connection and long-term vision. https://www.youtube.com/watch?v=b5O-VNHElp4&list=PL-aGDTmvrRSNUYOSG_x0JG7BNLmjoLWZs&index=44 This Episode’s Highlights Inclusive Fitness for All: Clayton built CrossFit 43 North to help everyday people—not just elite athletes—experience the benefits of CrossFit without intimidation. Mindset Matters: His coaching focuses on building sustainable habits and a “low trajectory to a distant horizon” rather than chasing quick wins. Personal Training First: Every new member starts with one-on-one training to build confidence and reduce the risk of injury. Authentic Branding: The name “43 North” reflects the local geography and reinforces the gym’s unique, community-based story. The Power of Mentorship: Clayton credits much of his business growth to hiring a coach and humbly learning how to scale the right way. Want to hear Clayton’s full entrepreneurial journey and his practical advice for gym owners and business leaders? Watch the full episode now at https://www.youtube.com/watch?v=2hA-mEgr1zI Memorable Quote: The habit is the goal—make training part of your life, not just a temporary fix. Want to be a Guest on our Show? Apply Now Connect with Clayton Facebook Linkedin Globe Instagram
