Episode #314: David Pawlan
Tania Khazaal (Tanya the Herbalist), CEO of Your Life Tania Khazaal—better known as Tanya the Herbalist—is a coach, creator, and community builder helping people reclaim health, purpose, and agency. After witnessing her mother’s decline on pharmaceuticals, Tania dove into herbalism, rebuilt her own well-being, and transformed a tea side-hustle into a seven-figure, mission-driven brand. Today, through CEO of Your Life and her She’s Empowered community, she champions faith, emotional resilience, and practical daily habits that create lasting change. In this episode, Tania shares how she shifted from corporate life and basement tea packing to digital products, courses, and coaching—while keeping her compass set on faith, family, and service. Her framework centers on four pillars (inner world/spirituality, lifestyle & well-being, relationships, and vision/legacy) and a deceptively simple cadence: 18 minutes a day. Top Takeaways From crisis to calling: Her mother’s health battle sparked a deep dive into herbalism and holistic healing, leading to a purpose-led business. Product → platform: Moving from physical teas to ebooks, funnels, and courses unlocked scale and financial freedom. Four-pillar operating system: Inner world (faith), health, relationships, and vision—progress across all four creates durable happiness. Relationships matter: She spotlights estrangement as a “silent epidemic” and teaches emotional regulation over cut-off culture. 18 minutes a day: Small, daily commitments compound to ~100 hours/year—enough to change your health, business, and life. Ready to be the CEO of your life? Watch the full episode on YouTube: https://www.youtube.com/watch?v=42QHMV4EYW0 (search: “Clicks and Bricks Tanya the Herbalist”) Memorable Quote: “You can literally change your entire life in 10 years with 18 minutes a day.” Want to be a Guest on our Show? Apply Now Connect with Tania Linkedin Instagram Facebook
Episode #254: Leo Falkenstein
Leo Falkenstein, Consume Media — Building ROI-Driven Video That Scales Leo Falkenstein is the co-founder of Consume Media, an Atlanta-based video marketing agency creating everything from 15-second animated ads to large-budget TV commercials. He matters to founders and marketers because he treats video as a growth accelerant—helping companies attract, convert, onboard, and retain customers with the right content at the right stage. Starting in college filming concerts, Leo and his partner Michael evolved into corporate video to build a sustainable, scalable business. Today, their team delivers end-to-end production—strategy, scripting, casting, shooting, editing, motion graphics, and platform-specific versions—so clients see measurable impact, not just pretty pixels. Top 5 Takeaways from the Episode: Lay the foundation first. Fix your site and core assets before dropping six figures on a TV spot—start at the bottom of the funnel with high-conversion content. Educate customers, not just staff. How-to and onboarding videos reduce returns, support tickets, and time-to-value—whether it’s software walkthroughs or product fitting. Scale with full service. Consume Media handles treatment-to-delivery, including storyboards, casting, 25–30 person shoots when needed, and polished post-production. Optimize for every platform. Deliver in 16:9 (YouTube/TV), 1:1 (feeds), and 9:16 (stories) so the same idea performs wherever your audience watches. Be strategic with social. Unless you already have a big following, prioritize paid social over costly daily organic production to get clear, trackable results. Watch the full episode now on YouTube: https://www.youtube.com/watch?v=vrg2wd_Kn_c Memorable Quote: “Video is the accelerant.” Want to be a Guest on our Show? Apply Now Connect with Leo Globe