Clicks and bricks Podcast

Season 4, Episode #3: Al Kushner – Author of The AI LinkedIn Advantage

Al Kushner, author of The AI LinkedIn Advantage, is helping professionals and entrepreneurs transform their LinkedIn presence with the power of artificial intelligence. With decades of experience in networking and outreach, Al blends tried-and-true LinkedIn strategies with cutting-edge AI tools to help business owners scale their influence, connect with ideal clients, and stand out in a crowded digital space.

Episode #249: Bryan Gerber

Jared Shapiro, The TAG Experience — Media Insider Turned PR Powerhouse Jared Shapiro is the founder of The TAG Experience, a Miami-based public relations, branding, and communications agency. A former magazine editor-in-chief and screenwriter, Jared brings a creator’s eye to crisis communications, influencer strategy, and message discipline—helping founders and brands get seen, heard, and remembered. Why he matters: in a world where a single tweet can set the tone for your company, Jared shows entrepreneurs how to prepare, pick the right spokesperson (not always the CEO), and turn moments into momentum. Top 5 Takeaways from the Episode: Preparation is everything. Whether it’s a podcast, Zoom, TV hit, or photo—nothing should go unprepared; every touchpoint shapes perception. Choose your face wisely. The most effective spokesperson isn’t always the founder; sometimes a different team member’s story is the hook the market wants. Creativity + hustle wins. Not everyone will craft the perfect headline—but you can still ship great work through execution, speed, and consistency. Great hooks change the game. From “Just Do It” to “$5 Footlong,” concise taglines can redefine brands—and earned media can gift you a line worth running with. Play the whole field. PR today spans social, influencers, crisis, content, thought leadership, events, and more—your strategy must be multi-vertical and fast. Watch the full episode now on YouTube: https://www.youtube.com/watch?v=nGfIeYg-Qeo Memorable Quote: “Nothing should go unprepared these days.” Want to be a Guest on our Show? Apply Now Connect with Bryan Linkedin Globe